$231 in Facebook ad spend resulted in 19% increase in burger sales.
CASE STUDY : Toro Lounge
The "WHY": The purpose of this video ad: Increase sales of burgers and fries on Tuesday nights.
The Promotion: A limited time discount, $6 burgers on Tuesday nights.
Below is the video I created for Toro Lounge's Facebook video ad.
Money Spent: $231.71 in Facebook ads
Ad Run Time: Jan 26th to March 12th. During that time the video was viewed 30K times and reached over 30k people on Facebook. Below is a screen shot of the engagement stats.
The Results: Tuesday night burger sales increased by 19%.
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